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Case study

Training graduates in business writing

We teamed up with The Property Group to enhance their graduate training programme, focusing on plain language writing skills. Clear, concise, and professional writing is a top priority for The Property Group, New Zealand's largest privately held property and RMA planning consultancy.

The challenge

Scored Document Reviews highlighted common issues across the team's writing: long sentences, heavy jargon, and walls of text that needed breaking up. Discovery also showed how central clear writing is to a property consultant's role.

How we helped

We used our findings and Scored Document Reviews to create a customised, targeted workshop. It focused on plain language essentials, writing useful and professional emails, and writing executive summaries, all built around their real documents, not generic examples.

The outcome

Graduates learnt practical skills they could apply immediately. The majority of positive feedback highlighted the benefits of Clarity Writers' PACE and POWER writing structures, which promote not burying key messages, reducing low-value words, and writing statement headings that aid busy readers.

"It has been a breeze working with Clarity Writers, and the results have been great. Jordan and his team listened to what we needed for our junior consultants and less-established writers. Once they had the required information to create the training, they really took the work out of our hands, managing the process from start to end, including the time-consuming admin! Their communication and collaboration throughout made us feel confident that they knew what they were doing, and that they really did want us to have a positive experience.

The workshops themselves received great feedback from attendees. They really gelled with their facilitator. Our consultants came out feeling much more confident in their writing abilities, and their before and after writing samples reflected that. Following the training, Clarity Writers were proactive in setting up a de-brief to discuss the themes that popped up for our consultants. The summary they provided us had some incredibly helpful information that we can apply to our own L&D planning. Thanks CW team - We look forward to the next workshop!"

Hannah Johnstone Senior Advisor People & Culture, The Property Group
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